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Can social networking support student retention?

, , University of Central Lancashire, United Kingdom

EdMedia + Innovate Learning, in Honolulu, HI, USA ISBN 978-1-880094-73-0 Publisher: Association for the Advancement of Computing in Education (AACE), Waynesville, NC


Abstract: There is a requirement for students to ‘hit the ground running’, their engagement with peers, institution, faculty, department are often fraught with problems. On arrival they have to assimilate information such as adapting to surroundings, lecturers, university systems and processes. The timetable is scheduled for academic and university processes to enable the students to study. There is little opportunity for social interaction. A group was developed within Facebook to facilitate the interaction, engagement and support of within a group of students, the aim being to develop a social identity and relationship with fellow students before arrival. With associations formed it was anticipated that the students will be more at ease, and aid their transition into HE. Following their arrival students were invited to participate in feedback to establish the value of the group and whether they felt that the establishment of such a group had an impact of their decision to stay or leave university, or in their reassurance, apprehension or trepidation to university


O'Donoghue, J. & Warman, L. (2009). Can social networking support student retention?. In G. Siemens & C. Fulford (Eds.), Proceedings of ED-MEDIA 2009--World Conference on Educational Multimedia, Hypermedia & Telecommunications (pp. 3011-3015). Honolulu, HI, USA: Association for the Advancement of Computing in Education (AACE). Retrieved December 7, 2021 from .



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