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Do-It-Yourself Broadcasting: Writing Weblogs in a Knowledge Society


American Educational Research Association Annual Meeting,


The practice of weblogging--or "blogging," as it is popularly known--has gone through a series of growth spurts during the past four years. At present, a weblog is best defined as "a website that is updated frequently, with new material posted at the top of the page" (Blood, 2002b). Two recent developments, in particular, provide a background for this paper. These are the acquisition of by the search engine giant, Google, and the increasingly easy access to free and user-friendly blogging software and server host space, such that anyone can operate their own "blog" for the price of accessing an Internet service and the time and creative energy it takes to establish and maintain a blog. This paper briefly describes blogging as an online practice that takes numerous forms and considers two or three of the windows it provides on contemporary educational practice. The paper begins with a brief overview of setting up a basic blog and distinguishes some different types of blogs in terms of their "look" and "feel." It then discusses blogging in relation to some ideas about "powerful writing" that have been more or less influential in recent years and considers some limits of metacognitivist educational applications in the light of what the paper says. Finally, the paper considers the notion of blogs as "backup brains" in relation to social practices mediated by writing. (Contains 6 figures and 16 references.) (NKA)


Lankshear, C. & Knobel, M. (2003). Do-It-Yourself Broadcasting: Writing Weblogs in a Knowledge Society. Presented at American Educational Research Association Annual Meeting 2003. Retrieved March 2, 2021 from .

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