Blended Learning in MBA Education: A Cross-Cultural Experiment
Remy Magnier-Watanabe, Caroline Benton, Harald Herrig, Olivier Aba
Open Learning Volume 26, Number 3, ISSN 0268-0513
e-Learning has entered the mainstream in higher education and many institutions are implementing technology-mediated learning at some level. This paper outlines the case of a course taught jointly in 2010 over three months by two graduate programmes in management at the University of Tsukuba in Japan and the Grenoble Ecole de Management in France through a video-conferencing system and other information and communications technology tools. The authors used a blended learning approach aimed at increasing collaboration among instructors and students remotely located. The results of a questionnaire survey of students conducted during the course provide practical recommendations for developing and managing a hybrid course balancing the positive aspects of e-learning with the benefits of face-to-face instruction, while suiting the participants' cultural learning preferences. Particular insights include selecting a relevant blended learning course topic, addressing student diversity and distinct learning motives, and bringing "tangible diversity" through the exchange of faculty. (Contains 1 figure and 2 tables.)
Magnier-Watanabe, R., Benton, C., Herrig, H. & Aba, O. (2011). Blended Learning in MBA Education: A Cross-Cultural Experiment. Open Learning, 26(3), 253-263. Retrieved May 29, 2023 from https://www.learntechlib.org/p/51111/.
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- blended learning
- Course Descriptions
- Cross Cultural Studies
- distance education
- educational technology
- electronic learning
- Experimental Programs
- Foreign Countries
- Instructional Development
- student diversity
- Student Surveys
- teaching methods
- Technology Uses in Education
- Video Technology