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Content Analysis of Gender Differences in the Informal Mobile Email Communications of Japanese Young People
PROCEEDINGS

, , Waseda University, Japan ; , Tokyo University of Social Welfare, Japan

E-Learn: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education, in Las Vegas, Nevada, USA ISBN 978-1-880094-66-2 Publisher: Association for the Advancement of Computing in Education (AACE), San Diego, CA

Abstract

Our original study found differences in the composition of Japanese college students’ mobile telephone email, especially in women’s greater use of graphical accents. This study, the second in the series, developed the previous study with statistical analysis of the message contents. 42 first year students (19 men, 23 women) at a large, private university in Tokyo were asked to recommend a restaurant to a friend in the form of a mobile telephone email message. Statistical analysis of these data confirmed that women’s messages contained a significantly greater number of symbols (emoticons and decorative marks) and also found significantly more positive comments than men’s messages. Women’s communications also showed a strong tendency to include emotional content and markers. The next study in this series will include an expanded sample size and the inclusion of comparative data from other countries.

Citation

Scott, D., Kato, S. & Kato, Y. (2008). Content Analysis of Gender Differences in the Informal Mobile Email Communications of Japanese Young People. In C. Bonk, M. Lee & T. Reynolds (Eds.), Proceedings of E-Learn 2008--World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education (pp. 3170-3178). Las Vegas, Nevada, USA: Association for the Advancement of Computing in Education (AACE). Retrieved February 21, 2020 from .

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