Factors that influence the perceived advantages and relevance of Facebook as a learning tool: An extension of the UTAUT
Toms Escobar-Rodrguez, Elena Carvajal-Trujillo, Pedro Monge-Lozano, University of Huelva
Australasian Journal of Educational Technology Volume 30, Number 2, ISSN 0814-673X Publisher: Australasian Society for Computers in Learning in Tertiary Education
Social media technologies are becoming a fundamental component of education. This study extends the Unified Theory of Acceptance and Use of Technology (UTAUT) to identify factors that influence the perceived advantages and relevance of Facebook as a learning tool. The proposed model is based on previous models of UTAUT. Constructs from previous models were used such as performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation and habit. Additionally, two new perspectives were added: perceived advantages and perceived relevance of Facebook as a social media platform. It provides some insights into students' behavioural intentions, and such an understanding can help faculty to examine their assumptions about the role of social media technologies in the teaching and learning process. The study participants were students enrolled in a Spanish public university. Data from 956 usable questionnaires were tested against the research model. Our results provide support to the model and reveal a good model fit. In light of these findings, implications for theory and practice are discussed.
Escobar-Rodrguez, T., Carvajal-Trujillo, E. & Monge-Lozano, P. (2014). Factors that influence the perceived advantages and relevance of Facebook as a learning tool: An extension of the UTAUT. Australasian Journal of Educational Technology, 30(2),. Australasian Society for Computers in Learning in Tertiary Education.
ReferencesView References & Citations Map
These references have been extracted automatically and may have some errors. Signed in users can suggest corrections to these mistakes.Suggest Corrections to References
Cited ByView References & Citations Map
Teachers Perception in a Technology Integration Workshop: Implications for Professional Development in the Digital Age
Kele Anyanwu, University of Wisconsin - Stevens Point
Issues and Trends in Educational Technology Vol. 3, No. 1 (Jun 24, 2015)
These links are based on references which have been extracted automatically and may have some errors. If you see a mistake, please contact firstname.lastname@example.org.