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Exploring Web usage and selection criteria among male and female students
PROCEEDINGS

, Wake Forest University, United States

EdMedia + Innovate Learning, in Lugano, Switzerland ISBN 978-1-880094-53-2 Publisher: Association for the Advancement of Computing in Education (AACE), Waynesville, NC

Abstract

This study addresses three questions related to the evaluative criteria used by men and women to make judgments about the use of Web pages. Using a survey design with college students the data shows that students tend to use Web sites that are clear to understand and do not contain too many "bells and whistles," and are relevant to their special interests and needs. Furthermore, the data shows that there are significant gender differences with respect to the evaluative criteria and use patterns with men liking some of the "bells and whistles" and women using academic Web sites more.

Citation

Mitra, A. (2004). Exploring Web usage and selection criteria among male and female students. In L. Cantoni & C. McLoughlin (Eds.), Proceedings of ED-MEDIA 2004--World Conference on Educational Multimedia, Hypermedia & Telecommunications (pp. 3670-3675). Lugano, Switzerland: Association for the Advancement of Computing in Education (AACE). Retrieved July 4, 2022 from .

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