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Library Trends

1995 Volume 43, Number 3

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Table of Contents

Number of articles: 3

  1. Using Future Trends to Inform Planning/Marketing

    John V. Nichols

    Explores the reasons for incorporating trend analysis of librarianship into library planning and marketing. Key financial and technological issues are reviewed, and the techniques of environmental ... More

    pp. 349-66

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  2. Distribution in an Electronic Environment, or Will There Be Libraries as We Know Them in the Internet World?

    Kenneth E. Dowlin

    Libraries need to adapt their systems for the collection, preservation, organization, and distribution of information to take advantage of new technology and communication tools. Libraries that... More

    pp. 409-17

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  3. Marketing in the Special Library Environment

    Janet E. Powers

    Special libraries developed in response to a need for quick access to specific information. Integrated marketing in special libraries focuses the library toward strategic planning and offers the... More

    pp. 478-93

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