Search results for author:"James Stewart"
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Student Perceptions of Value Added in an Active Learning Experience: Producing, Reviewing and Evaluating a Sales Team Video Presentation
American Journal of Business Education Vol. 3, No. 4 (2010) pp. 11–18
This study investigates the effectiveness of a video team-based activity as a learning experience in a sales management course. Students perceived this learning activity approach as a beneficial and effective instructional technique. The benefits of ...