
An Interactive Digital Game of International Business: Design and Development
PROCEEDINGS
Mary Ann Mengel, Penn State University, United States
E-Learn: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education, in Montréal, Quebec, Canada ISBN 978-1-880094-98-3 Publisher: Association for the Advancement of Computing in Education (AACE), San Diego, CA
Abstract
An interactive digital game was designed and developed for a hybrid International Business course. The idea was derived from a classroom demonstration. By building upon the concept, an engaging game-based learning activity was conceived, designed, developed, and implemented. The learner creates a character to experience the impact of currency exchange rates in the international market. They purchase a product internationally and sell domestically with the goal of earning the largest possible profit. As learners make decisions which impact the bottom line in their simulated business venture, currency exchange rates impact cost and profit in random story-based scenarios. This presentation will explore the facets of games leveraged in the design of this project; lessons learned from the transformation of a classroom demonstration to a digital game-based learning activity; challenges related to web accessibility of a Flash-based game; and feedback gathered from students.
Citation
Mengel, M.A. (2012). An Interactive Digital Game of International Business: Design and Development. In T. Bastiaens & G. Marks (Eds.), Proceedings of E-Learn 2012--World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education 1 (p. 281). Montréal, Quebec, Canada: Association for the Advancement of Computing in Education (AACE). Retrieved March 21, 2023 from https://www.learntechlib.org/primary/p/41601/.
© 2012 Association for the Advancement of Computing in Education (AACE)